ROI Calculator

Calculate Return on Investment for any project

Quickly calculate the Return on Investment (ROI) for any project, marketing campaign, or financial decision. Our free ROI Calculator is essential for validating business opportunities and measuring profitability accurately.

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Calculate Return on Investment (ROI) for any project. Track profitability and compare different investment opportunities.

Quick Examples

Currency

Calculation Mode

Compare up to 3 scenarios side-by-side

Initial Investment

Additional Costs (Optional)

Include maintenance, fees, or ongoing costs

Final Value / Return

Time Period

Time Unit

Scenario Comparison

Compare up to 3 investment scenarios side-by-side

Comparison Summary

ROI:

Net Profit/Loss

Annualized ROI

CAGR

Return Multiple

Save Calculation

Name (Optional)

Saved Calculations

No saved calculations yet

Investment Breakdown

Initial Investment

Additional Costs

Total Investment

Final Value

Net Profit/Loss

Time Period ( years)

Visual Breakdown

Click "Show Chart" to visualize your investment breakdown

How ROI is Calculated

ROI Formula: ROI = (Final Value - Total Cost) / Total Cost × 100%

Annualized ROI: ROI / Number of Years

CAGR: (Final Value / Total Cost)^(1 / Years) - 1 × 100% (Compound Annual Growth Rate)

Net Profit: Final Value - Total Cost

Return Multiple: Final Value / Total Cost (e.g., 1.5x means 150% return)

Quality Ratings: Excellent (>20%), Good (10-20%), Average (5-10%), Poor (<5%)

Benchmark: Compared to S&P 500 historical average (≈10% annually)

Interpretation: Positive ROI = Profitable, 0% = Break Even, Negative ROI = Loss

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How to Use

Step-by-step guide 3 steps

1 Input Investment Cost: Enter the initial cost of the investment (e.g., marketing budget, equipment cost).
2 Input Revenue/Gain: Enter the total net return or profit generated by that investment.
3 Calculate ROI: Click "Calculate Return" to instantly receive the Return on Investment (ROI) percentage. Calculate your ROI now!

FAQ

Common questions 3 questions

What is a good ROI percentage?

A "good" ROI depends on the industry; generally, anything above 7% to 10% is considered a solid return.

Does this account for time?

No, basic ROI is a simple ratio (Gain - Cost) / Cost; it does not factor in the time elapsed.

Can I use this for stock investments?

Yes, input the stock's purchase price and the final sale price (or current value).

Use Cases & Examples

Real-world applications 3 examples

Marketing Budget

Determine the return on investment for a specific advertising campaign to justify future spending.

Capital Expenditure

Evaluate the financial viability of purchasing new business equipment or software.

Project Prioritization

Compare the expected ROI of two potential business projects to decide which one to fund.